Introduction to Pictogram Design
Influences
A course by Andrés Ávila , Graphic Designer
About the video: Influences
Overview
“In this lesson I will tell you about my influences on brand design and visual art, ranging from formalist design and logos that were generated since the 1960s, to more contemporary movements with magnificent uses of color.”
In this video lesson Andrés Ávila addresses the topic: Influences, which is part of the Domestika online course: Introduction to Pictogram Design. Learn how to develop the iconic part of a brand, from the concept to the client presentation.
Partial transcription of the video
“Influences In this lesson I will talk about designers or design studios that influence my work and that have been references for me throughout my career. Let me tell you about Gerd Leufert first. He is a Lithuanian designer who lived in Venezuela in the 60s and 70s. It was very important in the world of design in Venezuela because back then the designer's work was not so highly valued. One of his main projects is the isotype from Maiquetía International Airport, which is the airport that is in Caracas. Its isotypes are characteristic for being very pregnant, very dynamic and they are one of...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Pictogram Design
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Logo Design

Andrés Ávila
A course by Andrés Ávila
Andrés Ávila, also known as Andrés Ilustra, is a graphic designer specializing in brand identity. The purpose of his work is to create a connection between brands and people through visual communication. He has had the opportunity to work on a wide variety of projects and diverse clients around the world such as Top Roller, Mamba Rosa, Hait, Otto Bondi, Fabricarte, and Digiland.
His projects have been highlighted in Behance in 4 different occasions, in the category of Logo Design and also in Typography; also, his work has been published in websites such as We and The Color and in the book New 3D Effects in Graphic Design.
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