Creation of a Corporate Identity Manual
What will we do in the course
A course by David Espinosa , Graphic Designer and Art Director
About the video: What will we do in the course
Overview
“Now I will explain to you what the focus of the course will be and what our final project will be.”
In this video lesson David Espinosa addresses the topic: What will we do in the course, which is part of the Domestika online course: Creation of a Corporate Identity Manual. Produce a brand book from start to finish to define your brand.
Partial transcription of the video
“What will we do in the course We already saw my influences. Now we will see the content of our course And what is the final project about? We will design a corporate identity manual from scratch. In my case, I will present a manual of a real customer. For our course we will need a logo with its proper applications. If you don't have it, don't worry, I'll give you a file with all the necessary content to develop our manual. As advice or suggestion, I hope you use a brand developed by you or your personal brand. I remind you that this is the methodology which I usually use in the presentation...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creation of a Corporate Identity Manual
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Category
Design -
Areas
Branding & Identity, Design, Design Management, Marketing

David Espinosa
A course by David Espinosa
David Espinosa is a graphic designer with more than 15 years of experience who loves all types of design and is passionate about logo creation, branding, and corporate identity.
He is the founder of his own design studio David Espinosa IDS, whose projects have earned him recognition as an independent designer. He also does freelance work for studios and advertising agencies around the world. On top of it all, he works as a graphic design professor at the University of Research and Development UDI in Columbia.
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- 23 lessons (1h 52m)
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