Creation of a Corporate Identity Manual
Influences
A course by David Espinosa , Graphic Designer and Art Director
About the video: Influences
Overview
“In this lesson we will give a quick view of the designers and studios that have influenced all my work. ”
In this video lesson David Espinosa addresses the topic: Influences, which is part of the Domestika online course: Creation of a Corporate Identity Manual. Produce a brand book from start to finish to define your brand.
Partial transcription of the video
“As you know me and my work. i'd like to introduce the artists who've inspired my graphic design career. Their influence has been pivotal in shaping my creative journey. So. anyway. let's meet. I'll begin by discussing Roger O'Donnell. We observe the logo's construction and how he showcases everything related to identity resources. specifically typography and color. This presentation highlights the creative and effective use of these elements. offering a fresh perspective on design standards. It's intriguing how this designer showcases all these standards. offering a fresh perspective on des...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creation of a Corporate Identity Manual
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Category
Design -
Areas
Branding & Identity, Design, Design Management, Marketing
David Espinosa
A course by David Espinosa
David Espinosa is a graphic designer with more than 15 years of experience who loves all types of design and is passionate about logo creation, branding, and corporate identity.
He is the founder of his own design studio David Espinosa IDS, whose projects have earned him recognition as an independent designer. He also does freelance work for studios and advertising agencies around the world. On top of it all, he works as a graphic design professor at the University of Research and Development UDI in Columbia.
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- 23 lessons (1h 52m)
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- Level: Beginner
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