Specialization in Hand-Drawn to Digital Branding Design

Overview

“Based on the sketches I made, I'll choose the one I think suits the project best and start refining it. When doing this, it's important to remember all the keywords and adjectives gathered earlier. This will inform the visual aesthetic and tone of the design.”

In this video lesson Domestika addresses the topic: Refining Ideas, which is part of the Domestika online course: Specialization in Hand-Drawn to Digital Branding Design. Master hand-drawn to digital branding with unique logo design techniques for creating memorable brand identities.

Partial transcription of the video

“Refining Ideas In this lesson, we'll refine our ideas and develop our sketch into something we can use as a template for our logo. In the previous lesson, we ended up with two potential ideas that we could use for Nick's logo. I'll talk through why I'm choosing the one I'm choosing. I really like what's going on here with this dog and the downward dog yoga pose. But I think right away, I don't initially think yoga. I think there's just something a little bit too abstract about that idea. So the one I'm going to choose is this guy doing the yoga pose where the arm is turning into a plant. An...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Specialization in Hand-Drawn to Digital Branding Design

• Level: Beginner
• 14 students
• 6 units
• 66 lessons (10h 32m)
• 22 downloads

• Category

  Design

• Areas

  Branding & Identity, Design, Digital Illustration, Graphic Design, Hand Lettering, Logo Design, Packaging, Traditional illustration, Typography, Typography Design