Packaging Design through analogue experimentation
Adding Personality
A course by Pata Studio , Graphic design studio
About the video: Adding Personality
Overview
“There are several ways to add personality to your design. In this lesson, I will explain some of those.”
In this video lesson Pata Studio addresses the topic: Adding Personality, which is part of the Domestika online course: Packaging Design through analogue experimentation. Learn how to use analogue techniques to tell a story through your packaging designs..
Partial transcription of the video
“In this lesson, I'll give you some tips to enrich your design. So in terms of paper, I chose a textured one. It's almost looking like a watercolor paper, but you can choose something totally different. We have a catalog here, and there are lots of papers. So for example, the texture can be one of these as well. I wouldn't go for a colored paper like this, bright ones. I would like my image to be visible. So I would go for this type of paper or... Maybe these ones. So it depends on what you would like to do, really, with your design. You can also choose a more eco-friendly looking brown craf...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Packaging Design through analogue experimentation
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Art Direction, Graphic Design, Packaging

Pata Studio
A course by Pata Studio
Zeynep Başay is the co-founder of Pata, an award-winning design studio specializing in branding, packaging design, and illustration. With a passion for creating timeless designs, Zeynep brings her unique perspective and expertise to the world of packaging design. Her work has been recognized and featured in various publications and design blogs, showcasing her commitment to craftsmanship and eco-friendly practices.
As an experienced designer, Zeynep embraces the power of analogue tools and experiments to add a personal touch to her designs. Her love for nature and vintage styles shines through in her work, as she combines old-world charm with modern aesthetics. Through this course, Zeynep shares her creative process and insights, empowering students to create outstanding handcrafted packaging designs.
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- 332 students
- 17 lessons (2h 43m)
- 14 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: English
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- Level: Beginner
- Unlimited access forever