Packaging Design through analogue experimentation

A course by Pata Studio , Graphic design studio

Graphic design studio. London, United Kingdom.
Joined November 2021

Learn how to use analogue techniques to tell a story through your packaging designs.

100% positive reviews (17)
297 students
Audio: English
English · Spanish · Portuguese · German · French · Italian · Polish · Dutch

Learn how to use analogue techniques to tell a story through your packaging designs.

Step into the captivating world of packaging design with this online course led by Zeynep Başay, co-founder of the award-winning design studio Pata. Explore the art of creating visually stunning packaging using analogue experiments. Unleash your creativity and learn the process of transforming everyday goods into unique, handcrafted designs that stand out.

In this course, Zeynep will guide you through the entire design process, from understanding a client's brief to presenting your final product. Discover the power of visual exploration through mood boards and mind maps. Make your first design choices in terms of logo, typography, and color palette.

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What will you learn in this online course?

17 lessons & 14 downloads

Materials
2 minutes, 58 seconds
Understanding the Brief
5 minutes, 52 seconds
The Mood Board 1
10 minutes, 12 seconds
Playing with Brush and Ink
12 minutes, 30 seconds
Experimenting with Charcoal
4 minutes, 19 seconds
  • 100% positive reviews (17)
  • 297 students
  • 17 lessons (2h 43m)
  • 14 additional resources (5 files)
  • Online and at your own pace
  • Available on the app
  • Audio: English
  • English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

In the final project of this course, you'll have the opportunity to design a packaging box for a chocolate bar. However, you're free to choose any product you like to apply the concepts and techniques taught throughout the course. Let your creativity run wild as you bring your unique vision to life and create a captivating packaging design that reflects your personal style.

Who is this online course for?

This course is perfect for aspiring designers, creative professionals, and anyone interested in exploring the world of packaging design. Whether you're a beginner looking to learn the fundamentals or an experienced designer seeking to enhance your skills, this course offers valuable insights and practical techniques for creating outstanding handcrafted packaging designs.

Requirements and materials

No prior experience is necessary, but a basic knowledge of Photoshop and Illustrator will be beneficial.

To take this course, you'll need drawing, painting, or art materials of your choice to experiment with analogue techniques. Additionally, a basic knowledge of Photoshop and Illustrator will be helpful as you refine and enhance your designs digitally.


Reviews

297 Students
17 Reviews
100% Positive ratings

Pata Studio

A course by Pata Studio

Teacher Plus
Graphic design studio

Zeynep Başay is the co-founder of Pata, an award-winning design studio specializing in branding, packaging design, and illustration. With a passion for creating timeless designs, Zeynep brings her unique perspective and expertise to the world of packaging design. Her work has been recognized and featured in various publications and design blogs, showcasing her commitment to craftsmanship and eco-friendly practices.

As an experienced designer, Zeynep embraces the power of analogue tools and experiments to add a personal touch to her designs. Her love for nature and vintage styles shines through in her work, as she combines old-world charm with modern aesthetics. Through this course, Zeynep shares her creative process and insights, empowering students to create outstanding handcrafted packaging designs.


Content

  • U1

    Introduction

    • About Me
    • Influences
  • U2

    Designing the Skeleton

    • Materials
    • Understanding the Brief
    • The Mood Board 1
    • The Mood Board 2
    • The Mind Map and Concept Sketches
    • The Logo, Typography, and Colour Palette
  • U3

    The Packaging Design

    • Playing with Brush and Ink
    • Experimenting with Charcoal
    • Exploring Linocut
    • Adobe Photoshop: Selecting, Scanning, and Editing the Visuals
    • Adobe Illustrator: Creating the 'Cutter Guide' and Preparing the Design 1
    • Adobe Illustrator: Creating the 'Cutter Guide' and Preparing the Design 2
  • U4

    Finalising and Documenting the Design

    • Printing and Making Mock-Ups
    • Adding Personality
    • The Client Presentation
  • FP

    Final project

    • Analogue Experimentation for Packaging Design

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates
    Plus

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


FAQs

Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Packaging Design through analogue experimentation. Design course by Pata Studio

Packaging Design through analogue experimentation

A course by Pata Studio
Graphic design studio. London, United Kingdom.
Joined November 2021
  • 100% positive reviews (17)
  • 297 students