Digital Marketing and PR for Creatives
Case study analysis
A course by Cristian Grossi , Creative Director and Communication Designer
Joined October 2019
Joined October 2019
About the video: Case study analysis
Overview
“Now that you have been able to see an overview of the work of an art director and what is behind it, in this lesson I will get to the heart of the project of the course and I will begin to analyze the social presence of Nick Ohlo, an illustrator who asked me for some advice. ”
In this video lesson Cristian Grossi addresses the topic: Case study analysis, which is part of the Domestika online course: Digital Marketing and PR for Creatives. Learn strategies to increase your online presence and optimize your Instagram profile to attract collaborators and new clients.
Partial transcription of the video
“Case study analysis Now that you've seen what an art director does, we can get to the heart of the course and analyze Nick Öhlo's profile, an illustrator who asked for my advice. Nick Öhlo is a young artist who needs to work and collaborate with brands that are right for him. He certainly has a great talent; let's see where it can improve. For an illustrator, Instagram is crucial. Now let's analyze his profile and understand what works and what doesn't. At first glance, the illustrations are beautiful. Maybe I would ask him to differentiate them a bit. Change the style, the technique, the s...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Marketing and PR for Creatives
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Category
Marketing & Business -
Areas
Business, Communication, Content Marketing, Digital Marketing, Instagram Marketing, Marketing
Cristian Grossi
A course by Cristian Grossi
Cristian Grossi is a creative director and communication designer. Although he studied computer engineering, his passion for design led him down a different path to become one of the most well-known Italian fashion illustrators. After years in illustration, he decided to branch out into creative direction, collaborating with other artists and creatives.
Through his studio, Kreativehouse, he helps brands make a cultural impact and convey their true values through creativity. Over the course of his career, he's collaborated with the European Union, Barilla, Amnesty International, Dolce & Gabbana, Vogue, Mondadori, Pinko, London College of Fashion, and more.
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- 12 lessons (1h 49m)
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- Audio: Italian
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- Level: Beginner
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