Digital Marketing and PR for Creatives
Influences
A course by Cristian Grossi , Creative Director and Communication Designer
Joined October 2019
Joined October 2019
About the video: Influences
Overview
“My myths all have to do with creative thinking. I am very inspired by directors, artists, mathematicians. In this lesson, I have selected three that have strongly influenced my profession.”
In this video lesson Cristian Grossi addresses the topic: Influences, which is part of the Domestika online course: Digital Marketing and PR for Creatives. Learn strategies to increase your online presence and optimize your Instagram profile to attract collaborators and new clients.
Partial transcription of the video
“Reference models My myths all have to do with creative thinking. I am very inspired by directors, artists and mathematicians. In this lesson, I have selected three that have strongly influenced my profession. The first one I want to show you is Andy Warhol, a visionary genius which anticipated social networks and reality shows. Why is it brilliant? Because he understood that the value of the brand is made by the public. One thing is not important because it has a value in itself, but only because someone attributes it to him. In my work, I have noticed more and more that the brand does not ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Marketing and PR for Creatives
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Category
Marketing & Business -
Areas
Business, Communication, Content Marketing, Digital Marketing, Instagram Marketing, Marketing
Cristian Grossi
A course by Cristian Grossi
Cristian Grossi is a creative director and communication designer. Although he studied computer engineering, his passion for design led him down a different path to become one of the most well-known Italian fashion illustrators. After years in illustration, he decided to branch out into creative direction, collaborating with other artists and creatives.
Through his studio, Kreativehouse, he helps brands make a cultural impact and convey their true values through creativity. Over the course of his career, he's collaborated with the European Union, Barilla, Amnesty International, Dolce & Gabbana, Vogue, Mondadori, Pinko, London College of Fashion, and more.
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- 518 students
- 12 lessons (1h 49m)
- 19 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Italian
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- Level: Beginner
- Unlimited access forever
