Digital Marketing and PR for Creatives
How brands see you
A course by Cristian Grossi , Creative Director and Communication Designer
Joined October 2019
Joined October 2019
About the video: How brands see you
Overview
“"Why didn't they choose me?" Many artists ask me this question. You would never imagine what happens at the decision-making table of a big brand when choosing the artist for a project.”
In this video lesson Cristian Grossi addresses the topic: How brands see you, which is part of the Domestika online course: Digital Marketing and PR for Creatives. Learn strategies to increase your online presence and optimize your Instagram profile to attract collaborators and new clients.
Partial transcription of the video
“How brands see you For the final project of this course we will analyze together the online presence of a creative. He could also be a photographer or illustrator. We will look at how we talk about him in the news, on social networks, how he interacts, how he shares his posts and we will try to understand how to improve your online presence. I'll give you some practical advice to improve every aspect of your communication and then start collaborations with brands. It doesn't matter that you are an illustrator, a photographer, a designer. This course is for all creatives. Many artists ask me...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Marketing and PR for Creatives
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Category
Marketing & Business -
Areas
Business, Communication, Content Marketing, Digital Marketing, Instagram Marketing, Marketing
Cristian Grossi
A course by Cristian Grossi
Cristian Grossi is a creative director and communication designer. Although he studied computer engineering, his passion for design led him down a different path to become one of the most well-known Italian fashion illustrators. After years in illustration, he decided to branch out into creative direction, collaborating with other artists and creatives.
Through his studio, Kreativehouse, he helps brands make a cultural impact and convey their true values through creativity. Over the course of his career, he's collaborated with the European Union, Barilla, Amnesty International, Dolce & Gabbana, Vogue, Mondadori, Pinko, London College of Fashion, and more.
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- 518 students
- 12 lessons (1h 49m)
- 19 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Italian
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- Level: Beginner
- Unlimited access forever
