Calligraphy and Gestural Lettering for Packaging Projects
the ornamentation
A course by Agustín Pizarro Maire , Designer
Joined February 2018
About the video: the ornamentation
Overview
“This part is the most fun! In this lesson, I'm going to tell you the basic principles of ornamentation and I'm going to show you some tips to decorate your lettering and label.”
In this video lesson Agustín Pizarro Maire addresses the topic: the ornamentation, which is part of the Domestika online course: Calligraphy and Gestural Lettering for Packaging Projects. Unleash your creativity and learn to apply calligraphy and lettering to packaging projects..
Partial transcription of the video
“In this lesson, I will share with you the basics of ornamentation. The first thing I want to share with you This is how I approach the ornamentation process, both for a lettering or, in this case, for my label. It is very important, just as I did with the previous process, working with layers, With this concept of layers, Because this will allow me to do different explorations or dress the lettering, the sign or label with different elements, which gives me the possibility to edit them separately without losing any elements in between. Very good. Let's use any sign as an example. I'm going ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Calligraphy and Gestural Lettering for Packaging Projects
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Category
Calligraphy & Typography -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Calligraphy, Lettering
Agustín Pizarro Maire
A course by Agustín Pizarro Maire
Agus Pizarro Maire is a graphic designer and art director specialized in typography, lettering and illustration. His passion for the manual techniques of illustration and letter drawing is reflected in his work, where he prioritizes expressiveness and the handmade.
With extensive experience in the packaging universe and collaborations with renowned brands such as Apple, Netflix and Microsoft, Agus has left his mark in the field of typographic design and illustration. As art director at the YaniGuille&Co studio, founded by Yanina Arabena and Guillermo Vizzari, he has participated in projects that combine illustration and letter design, creating unique and captivating pieces.
Throughout his career, Agus has developed an outstanding ability to communicate through the drawing of letters. Her communication approach and her mastery of manual techniques allow her to create packaging designs that convey elegance and authenticity.
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- 392 students
- 16 lessons (3h 3m)
- 25 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe Photoshop
