Calligraphy and Gestural Lettering for Packaging Projects
Sketch of the first letters
A course by Agustín Pizarro Maire , Designer
Joined February 2018
About the video: Sketch of the first letters
Overview
“Now I am going to shape my lettering composition based on the chosen structure. I am going to use some of the tools that I showed you in the previous videos to take a first step in the desired style.”
In this video lesson Agustín Pizarro Maire addresses the topic: Sketch of the first letters, which is part of the Domestika online course: Calligraphy and Gestural Lettering for Packaging Projects. Unleash your creativity and learn to apply calligraphy and lettering to packaging projects..
Partial transcription of the video
“In this lesson, I'm going to shape my label, my composition, based on the structure defined in the previous lesson. I'm also going to use some of the tools that we saw in the previous lessons to start giving shape to my first letters. As we saw before, I'm going to take this structure as a starting point, for its dynamism, for its general structure and by the location of its elements. What I'm going to do now is try to define the shapes a little more, give illustration its place and space, to the title, to the following reading levels and finally, to the miscellanies. Considering what we ha...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Calligraphy and Gestural Lettering for Packaging Projects
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Category
Calligraphy & Typography -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Calligraphy, Lettering

Agustín Pizarro Maire
A course by Agustín Pizarro Maire
Agus Pizarro Maire is a graphic designer and art director specialized in typography, lettering and illustration. His passion for the manual techniques of illustration and letter drawing is reflected in his work, where he prioritizes expressiveness and the handmade.
With extensive experience in the packaging universe and collaborations with renowned brands such as Apple, Netflix and Microsoft, Agus has left his mark in the field of typographic design and illustration. As art director at the YaniGuille&Co studio, founded by Yanina Arabena and Guillermo Vizzari, he has participated in projects that combine illustration and letter design, creating unique and captivating pieces.
Throughout his career, Agus has developed an outstanding ability to communicate through the drawing of letters. Her communication approach and her mastery of manual techniques allow her to create packaging designs that convey elegance and authenticity.
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- 16 lessons (3h 3m)
- 25 additional resources (9 files)
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- Level: Beginner
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