Introduction to Public Relations

Overview

“In this lesson, I will talk about the basics and the importance of public relations to help your brand grow.”

In this video lesson Raúl Martínez Tapia addresses the topic: Public Relations, which is part of the Domestika online course: Introduction to Public Relations. Learn to create a press release that positions your brand and resonates with media outlets by investing only your time and creativity.

Partial transcription of the video

“public relations In this unit we will learn the basics of the importance of public relations to grow your brand. I started my career in public relations without even knowing its definition and I was understanding and understanding as I learned to do things. In this case I will share with you one of the definitions that I like the most that came out of different public relations agencies from Mexico in 1978. Then they joined each other and managed to give a general context of what public relations is. I share it with you: "The practice of public relations is the art or even the science to be...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Introduction to Public Relations

• Level: Beginner
• 100% positive reviews (22)
• 931 students
• 4 units
• 13 lessons (1h 26m)
• 9 downloads

• Category

  Marketing & Business

• Areas

  Communication, Creative Consulting