Powerful Logo Design: Enhance Your Workflow on Illustrator
Logos in Modern Branding Systems
A course by Friendhood Studio , Brand and Design Studio
About the video: Logos in Modern Branding Systems
Overview
“The logo is just one part of a modern branding system. When creating a logo, it's good to think about the other elements that will also represent the brand. To help you understand this, we'll take a look at the wider context that logos sit in as they grow into whole brands.”
In this video lesson Friendhood Studio addresses the topic: Logos in Modern Branding Systems, which is part of the Domestika online course: Powerful Logo Design: Enhance Your Workflow on Illustrator. Discover how to use Adobe Illustrator to create impactful logos that resonate with a brand's audience.
Partial transcription of the video
“Logos in Modern Branding System We'll teach you how to create a logo, so you can develop your skills and thinking. Remember that a logo is just one part of a modern branding system. It's not just the logo that makes the brand. It's things such as photography, illustration, and typography, among other elements that build a whole modern branding system. Let's take a look at how it exists across different branding systems. Brands need to exist across platforms and even continents. This calls for more ways to be able to represent the company behind them, not just a logo. Having a wider palette ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Powerful Logo Design: Enhance Your Workflow on Illustrator
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Design, Digital Design, Graphic Design, Logo Design, Vector Illustration
Friendhood Studio
A course by Friendhood Studio
Isabella Bunnell is an award-winning illustrator and visual designer from Scotland. Alex Reece is a designer and art director with over a decade of professional experience. Together, they founded Friendhood Studio in Glasgow. Their focus is on defining a brand’s purpose to better connect with its audience.
Friendhood Studio has been featured in Graphik, Creative Review, It's Nice That, Osso Magazine, Mag Culture, The Skinny, The Guardian Culture Guide, and Central Station. Their client list includes Penguin Random House India, Hush Womenswear, Anatomy Brands, among others.
- 100% positive reviews (31)
- 1,143 students
- 15 lessons (1h 54m)
- 21 additional resources (8 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
