Content Strategy for Instagram

Overview

“In this lesson I will define and list the most important metrics to analyze within Instagram to track our performance. ”

In this video lesson Julieta Tello addresses the topic: Metrics to analyze on Instagram, which is part of the Domestika online course: Content Strategy for Instagram. Learn how to take your Instagram account to the next level with a strong content strategy that connects with your audience.

Partial transcription of the video

“Metrics to Analyze in Instagram Content is the heart of our Instagram account, but it serves no purpose to provide value to our audience if there’s no strategy behind it that helps us to reach the goals that we’ve established as a brand. Just by continually analyzing our statistics, we’ll be able to understand what worked and what didn’t, meaning what we should replicate in the future or what we should discard. But before learning to analyze the stats, we should define the metrics that we want to examine. Lets take a look. We’ll start with the first and most basic concept, interaction. Inte...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Content Strategy for Instagram

• Level: Beginner
• 98% positive reviews (583)
• 31190 students
• 6 units
• 21 lessons (4h 41m)
• 17 downloads

• Category

  Marketing & Business

• Areas

  Communication, Digital Marketing, Instagram, Instagram Marketing, Marketing, Mobile Marketing, Social Media