Content Strategy for Instagram
Your community: your potential customer 1
A course by Julieta Tello , Business Coach
About the video: Your community: your potential customer 1
Overview
“Understanding customer needs and expectations is imperative if we want them to pay for what we offer. Here you will find the steps to define, know and understand your potential client. This will allow you to apply the correct content strategies so that you can attract your target audience, retain your audience and sell your products and services on Instagram. ”
In this video lesson Julieta Tello addresses the topic: Your community: your potential customer 1, which is part of the Domestika online course: Content Strategy for Instagram. Learn how to take your Instagram account to the next level with a strong content strategy that connects with your audience.
Partial transcription of the video
“Your Community: Your Prospective Client Before creating content for our Instagram account, we should define and really understand our ideal client. That will take us a bit of time, but it’s necessary to understand who they are geographically, demographically, and in psychological and behavioral terms. Really understanding who the people are who will have a positive reaction to what we put out there with our services and products. In this lesson, I’ll tell you how to understand the implicit and explicit needs of your target, considering what they think, feel, see, hear, say, and do. Let's lo...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Content Strategy for Instagram
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Category
Marketing & Business -
Areas
Communication, Digital Marketing, Instagram, Instagram Marketing, Marketing, Mobile Marketing, Social Media
Julieta Tello
A course by Julieta Tello
Julieta Tello is an Argentine marketing strategist who has lived in London since 2012.
She helps entrepreneurs create successful brands through her consultancy firm The Curious Beetle. She has over 20 years of experience in marketing for global corporations and manages more than 20 brands.
Four years ago, she launched her own socially responsible brand, Design Junkie, which led her to become an Instagram influencer.
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- 21 lessons (4h 41m)
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- Level: Beginner
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