Content Strategy for Instagram
Your competition: analysis and differentiation
A course by Julieta Tello , Business Coach
About the video: Your competition: analysis and differentiation
Overview
“Now I am going to name the different ways to find and analyze the competition in order to understand what works for you. We will take it as a reference and to inspire ourselves, so we can define the different ways to differentiate ourselves and stand out.”
In this video lesson Julieta Tello addresses the topic: Your competition: analysis and differentiation, which is part of the Domestika online course: Content Strategy for Instagram. Learn how to take your Instagram account to the next level with a strong content strategy that connects with your audience.
Partial transcription of the video
“You Competition: Analysis and Differentiation One of the fundamental steps in laying out a successful content strategy is analyzing the competition. Understanding their actions and performance will allow us to establish steps to be able to not only connect with our ideal client, but also learn how to sell them. But how do we find our competition? There are lots of tools to analyze and find your competition, but first I want to say that the path to analyze and find our competition isn’t simple or linear. You’ll likely have to backtrack, compare, and keep moving forward, so arm yourself with ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Content Strategy for Instagram
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Category
Marketing & Business -
Areas
Communication, Digital Marketing, Instagram, Instagram Marketing, Marketing, Mobile Marketing, Social Media

Julieta Tello
A course by Julieta Tello
Julieta Tello is an Argentine marketing strategist who has lived in London since 2012.
She helps entrepreneurs create successful brands through her consultancy firm The Curious Beetle. She has over 20 years of experience in marketing for global corporations and manages more than 20 brands.
Four years ago, she launched her own socially responsible brand, Design Junkie, which led her to become an Instagram influencer.
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