Introduction to Ecological Packaging
Consumption, end of life: eco-strategies
A course by Tati Guimarães , Sustainable Packaging and Product Designer
About the video: Consumption, end of life: eco-strategies
Overview
“In this lesson we will learn the importance of being transparent with the consumer and communicating the composition of the materials used in the packaging, as well as the seal of compostability, biodegradability or recyclability. With this information, we eco-educate the consumer and guarantee that they will throw the packaging in the correct container so that it becomes a resource again. In this way, we close the circle. Finally, we will see other projects with more conceptual ecodesign strategies to postpone the useful life of packaging: packaging with a second life, multifunctional and returnable.”
In this video lesson Tati Guimarães addresses the topic: Consumption, end of life: eco-strategies, which is part of the Domestika online course: Introduction to Ecological Packaging. Learn the processes, strategies, and materials for creating creative and sustainable packaging.
Partial transcription of the video
“In this lesson. i will explain the importance. to effectively inform consumers about the materials used in all our products to ensure transparency and proper end-of-life disposal for the material And to conclude our discussion on the product lifecycle. including packaging. i will outline strategies aimed at extending the usability of packaging materials and encouraging their reuse. which is most desirable. Since consumers aren't seeing what we're doing. the materials we're using. it's super important to clarify them on the packaging. The more transparency in communication. the better. First...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Ecological Packaging
-
Category
Design -
Areas
Branding & Identity, Design, Graphic Design, Packaging, Product Design

Tati Guimarães
A course by Tati Guimarães
A creator by vocation and a life-long ecologist, Brazilian designer Tati Guimarães has been designing packaging and products for more than 20 years. Through Ciclus, her eco design lab, she has developed her own product line and specializes in designing sustainable packaging for companies. She is also a mentor and consultant for eco design, collaborating as an undergraduate and master's professor at several universities (Elisava, IED, ESDi).
Her designs have been recognized worldwide, including her BAKUS trivet selected by MoMA, and her CAVALLUM lamp case, chosen by the Global Innovation Report as one of the most innovative products in the world. Her clients include Organic Cotton Colors, Heineken, Benetton, Fundació Joan Miró, and the Generalitat de Catalunya.
- 100% positive reviews (196)
- 4,917 students
- 13 lessons (1h 51m)
- 33 additional resources (10 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish
- Level: Beginner
- Unlimited access forever
Category
Areas