Introduction to Ecological Packaging
What is ecodesign?
A course by Tati Guimarães , Sustainable Packaging and Product Designer
About the video: What is ecodesign?
Overview
“In this lesson you will understand what ecodesign is and learn its key premises, which are based on the cycle of nature. We will understand why ecology benefits us so much and its great relationship with the economy. Once all these concepts have been integrated, we can think about the ecological strategies that we will use in our packaging project and in other future projects. Let's look at some examples together.”
In this video lesson Tati Guimarães addresses the topic: What is ecodesign?, which is part of the Domestika online course: Introduction to Ecological Packaging. Learn the processes, strategies, and materials for creating creative and sustainable packaging.
Partial transcription of the video
“What is ecodesign? Now we will clarify the premises of ecodesign, it can be confusing. We'll see its relation with the natural cycle. Let's take a look. HOW DO WE IMAGINE ECODESIGN? How do we imagine ecodesign? A lot of us imagine it like this. Kraft paper, wood, totally recycled material. If we think of a color? Green. Our view of ecodesign is not wrong, but it's maybe a bit limited. If we think that in nature there are infinite colors, textures, shapes. Nature is very beautiful, very sexy, very attractive, so our designs should go in that direction too. I also like to show this figure whi...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Ecological Packaging
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Category
Design -
Areas
Branding & Identity, Design, Graphic Design, Packaging, Product Design
Tati Guimarães
A course by Tati Guimarães
A creator by vocation and a life-long ecologist, Brazilian designer Tati Guimarães has been designing packaging and products for more than 20 years. Through Ciclus, her eco design lab, she has developed her own product line and specializes in designing sustainable packaging for companies. She is also a mentor and consultant for eco design, collaborating as an undergraduate and master's professor at several universities (Elisava, IED, ESDi).
Her designs have been recognized worldwide, including her BAKUS trivet selected by MoMA, and her CAVALLUM lamp case, chosen by the Global Innovation Report as one of the most innovative products in the world. Her clients include Organic Cotton Colors, Heineken, Benetton, Fundació Joan Miró, and the Generalitat de Catalunya.
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- 4,804 students
- 13 lessons (1h 51m)
- 33 additional resources (10 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
