Introduction to E-Mail Marketing With Mailchimp
SPAM
A course by Néstor Tejero Bermejo , Strategy and Marketing Consultant
Joined March 2011
About the video: SPAM
Overview
“In this lesson I will tell you what Mailchimp does to avoid being labeled as spam by mail servers and managers and what we can do to avoid it.”
In this video lesson Néstor Tejero Bermejo addresses the topic: SPAM, which is part of the Domestika online course: Introduction to E-Mail Marketing With Mailchimp. Learn to create and manage email marketing campaigns and design a strategic plan.
Partial transcription of the video
“Spam is one of the major issues we face when sending email marketing campaigns. That's why I'm going to briefly explain what MailChimp does to prevent our emails from ending up in that dreaded spam folder. and what we can do to stop them from ending up there. Let's get started! One of the main issues we will face when running email marketing campaigns is that our messages might be marked as spam. meaning junk mail or unsolicited mail. And this is true even though our users have granted us permission to send emails. Therefore. let me provide a short explanation of how anti-spam filters opera...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to E-Mail Marketing With Mailchimp
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Category
Marketing & Business -
Software
Mailchimp -
Areas
Advertising, Digital Marketing, E-commerce, Marketing

Néstor Tejero Bermejo
A course by Néstor Tejero Bermejo
Néstor Tejero is a strategy and marketing consultant, entrepreneur, and the CEO of Agencia Reinicia. He describes his experience as "10 years of creating and developing companies, (including failed ones) and advising others with what I have learned."
Néstor spent the beginning of his career becoming an expert in email marketing until he started his first business.
Although he has used most of the tools on the market, Mailchimp is undoubtedly his favorite, and he has given talks, workshops, and courses on it. He also shares his knowledge as a consultant for companies of all sizes and industries such as ONCE, Bkool, Ayuda en Acción, Loewe, Perfumes Loewe, and Famosa, helping them define their email marketing strategies and leverage this platform for maximum performance.
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- 26 lessons (4h 24m)
- 40 additional resources (21 files)
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- Audio: Spanish, English, French, Italian, Portuguese
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- Level: Beginner
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- Updated on 01/20/2020