Animated Branding Design in 2D and 3D

Design Proposal

A course by Martin Ferdkin , Graphic Designer, 2D/3D Animator, and Creative Director

97% positive reviews (36)

938 students

Audio: Spanish

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About the video: Design Proposal

Overview

“We are going to design the proposals based on the characteristics dictated by the brand and we will generate vector illustrations for each piece in particular. We will also contemplate the elements that we will later mold in 3D.”

In this video lesson Martin Ferdkin addresses the topic: Design Proposal, which is part of the Domestika online course: Animated Branding Design in 2D and 3D. Capture the essence of a brand by designing and animating its visual identity with After Effects and Cinema 4D.

Partial transcription of the video

“Design proposal When sketching our pieces, we will highlight certain visual elements of the brand and we are going to generate specific 2D and 3D resources. To start designing these proposals, we are going to analyze the base graph of the project. Here I made a small selection of the most important aspects. The interesting thing will be to analyze which of these aspects we are going to take it to the next level, to a 2.0, which of these aspects we are going to exalt and we are going to develop. Thinking that the protagonist is going to be the portal, in the proposals, for example, it would ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Animated Branding Design in 2D and 3D

Level: Beginner
97% positive reviews (36)
938 students
4 units
19 lessons (3h 41m)
6 downloads

Category
3D & Animation
Software
Adobe After Effects, Adobe Illustrator, Adobe Premiere, Cinema 4D
Areas
2D Animation, 3D, 3D Animation, Animation, Branding & Identity, Graphic Design

Martin Ferdkin

A course by Martin Ferdkin

Teacher Plus

Graphic Designer, 2D/3D Animator, and Creative Director

Martin Ferdkin holds a degree in graphic design from the University of Buenos Aires (UBA) and is knowledgeable in other related fields including corporate identity, marketing, animation, post-production, illustration, and photography. He also has more than 15 years of experience working on Main Titles and Branding projects for TV.

Throughout his career, he has had the opportunity to work with major international TV channels including Fox, Discovery, Sony, and Natgeo. He also shares his wealth of knowledge on design, visual identity, and motion graphics with university students by participating in teaching activities at the UBA and other schools.