Techniques for Developing your Creativity
People
A course by Silvia Ferpal , Designer and Visual Artist
About the video: People
Overview
“In this lesson we will choose an audience for our project, we will see how the designs are influenced by people and we will learn some technique to obtain information through observation.”
In this video lesson Silvia Ferpal addresses the topic: People, which is part of the Domestika online course: Techniques for Developing your Creativity. Start your artistic, visual, and conceptual exploration and learn how to generate and implement ideas.
Partial transcription of the video
“Well. now you've unlocked yourself. We've already seen what your interests are. We've observed everything around you. Now. it's essential to concentrate on the people in your life and In design. people play a crucial role as everything we develop is intended for their use and interaction. making them vital to the process. To ensure everything functions properly. we depend on researchers who deeply grasp the project's needs. Their expertise is crucial for the success of the endeavors we plan to undertake. In this project. we will view people as the audience for whom we are designing. ensurin...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Techniques for Developing your Creativity
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Category
Design -
Areas
Creativity, Design, Fine Arts, Graphic Design, Sketchbook
Silvia Ferpal
A course by Silvia Ferpal
Silvia Fernández Palomar, better known as Silvia Ferpal, walks the line between art and design in her work. In 2019, she won the Spanish National Design Award in the youth category thanks to her unique approach to design that blends traditional disciplines with more contemporary forms of expression. She currently works as a freelance designer and teaches design at the IED art school.
She has collaborated on projects for Ogilvy & Mather, Paseo, Designit Madrid, Designit New York, and, more notably, on a design project for the Royal Spanish Academy which led her to live in Rome for the duration of it. Her client list includes Harvard, Bloomberg, Inditex, and Leroy Merlin; she also designed the official typography for the City of Madrid. Her work has been published by other major companies such as Corraini and Santillana.
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