Mary Wells Lawrence, the first woman to win a Cannes Lions

The Cannes

Festival recognizes the most innovative advertising. Winning a Cannes Lion is

great

and global recognition for industry professionals.

The first woman to receive the Lion of St. Mark

In 2020, Mary Wells Lawrence became the first woman to receive the San Marcos Lion, a lifetime achievement award in advertising, since the festival's inception in 1954. Founder of Wells Rich Greene in 1966, Lawrence was a pioneer in advertising and revolutionized the industry with iconic campaigns.

Women who have shaped advertising since its inception

The story of Mary Wells Lawrence, like that of Helen Lansdowne Resor and other pioneers, shows that have always been part of the creative . Although there are more women leadership today, there is still work to be done to achieve .

Learn more about advertising and creativity

If this topic inspires you, at Domestika you can continue your training with specialized courses in advertising, marketing and brand building:

Advertising Courses at Domestika
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