Graphic and Branding Experiences for Spaces
Our Point of View on Branding
A course by Bosque , Branding Studio
About the video: Our Point of View on Branding
Overview
“For Bosque, the world of branding is much broader than talking only about logos, visual identity, colors or fonts. That is why in this lesson I will tell you about our point of view.”
In this video lesson Bosque addresses the topic: Our Point of View on Branding, which is part of the Domestika online course: Graphic and Branding Experiences for Spaces. Learn how to transfer the brand experience to a physical space.
Partial transcription of the video
“Our point of view on branding For Bosque, the world of branding is broader than talking only about logos, colors or fonts. That is why in this lesson I will tell you about our point of view. Let us begin. What is a trademark? These are essential aspects of brand development, but certainly not the most important. We see a brand as something intangible, a promise assumed with the user and that it must be consistent at each point of contact between a brand and a final consumer. Branding can be just one thing or it can be what we love, part of who we are and who we would like to be. It's that "...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Graphic and Branding Experiences for Spaces
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Graphic Design, Signage Design, Vector Illustration
Bosque
A course by Bosque
Bosque is a brand creation studio from Costa Rica, founded in 2017 by Daniela Terán and Fabiano Vincenzi. Today, Bosque is made up of a team of designers, architects, and artists who believe that great brand experiences start from the inside, and live in the minds and hearts of the people who come into contact with them. Their goal is to take brands beyond the two-dimensional, creating experiences through physical space.
They have worked with global and local brands, having collectively worked on over 100,000 square meters of space for different companies in technology, pharmaceuticals, hotels, mass consumption, retail, consulting, finance, insurance, and real estate development.
- 86% positive reviews (81)
- 2,057 students
- 18 lessons (1h 10m)
- 13 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish
- Level: Beginner
- Unlimited access forever
Recommended software for this course
Adobe IllustratorCategory
Areas
