About the video: Basic concepts and visual codes of typography.
Overview
“In this lesson, we'll delve into basic typography concepts such as letter anatomy and structure. How many letters have a basic geometric structure, how structural elements of letters can be manipulated, and their role in distinguishing a typed logo from one that uses typographic manipulation. ”
In this video lesson Domestika addresses the topic: Basic concepts and visual codes of typography., which is part of the Domestika online course: Specialization in Typographic Logos Design. Learn to create unique and memorable typographic logos that tell powerful stories and connect with your audience.
Partial transcription of the video
“Basic concepts and visual codes of Typography Now we will see the anatomy of the letters and their relationship with the brand. It is very important that you keep this lesson in mind since in this lesson we will see the key concepts that will allow us to do the exercises of the following lessons, like baselines, guide lines and all the details that will allow us to manipulate specific details of the letters and some elements of them to be able to create unique, dynamic identities and that they have a playful and casual touch. So let's start with our lesson. What step do I start with when de...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Specialization in Typographic Logos Design
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Category
Design -
Areas
Branding & Identity, Design, Graphic Design, Logo Design, Typography, Typography Design

Domestika
A specialization by multiple teachers
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- 69 lessons (11h 38m)
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- Level: Beginner
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