UX Introduction
Google Analytics to discover more data
A course by Strike Heredia , Graphic Designer
![Ripley [Landing Promocional]. Web Design, Digital Marketing, and UX / UI project by Strike Heredia - 05.26.2017](https://imgproxy.domestika.org/unsafe/s:109:109/dpr:1/rs:fill/ex:true/el:true/plain/src://project-covers/000/509/163/509163-original.jpg?1558907695)
![Aceros Arequipa [Landing]. Web Design, Digital Marketing, and UX / UI project by Strike Heredia - 05.27.2019](https://imgproxy.domestika.org/unsafe/s:109:109/dpr:1/rs:fill/ex:true/el:true/plain/src://project-covers/000/507/638/507638-original.jpg?1558912479)
![Falabella [Design Sprint]. UX / UI project by Strike Heredia - 05.27.2019](https://imgproxy.domestika.org/unsafe/s:109:109/dpr:1/rs:fill/ex:true/el:true/plain/src://project-covers/000/509/190/509190-original.jpg?1558914231)
![SOYUZ [Webpage]. Web Design, Digital Marketing, and UX / UI project by Strike Heredia - 05.27.2019](https://imgproxy.domestika.org/unsafe/s:109:109/dpr:1/rs:fill/ex:true/el:true/plain/src://project-covers/000/509/169/509169-original.jpg?1558911721)
About the video: Google Analytics to discover more data
Overview
“If we have access and the web we are working with has Google Analytics installed, we will be able to discover the statistics of our website. ”
In this video lesson Strike Heredia addresses the topic: Google Analytics to discover more data, which is part of the Domestika online course: UX Introduction. Learn to analyze digital products to optimize the user experience.
Partial transcription of the video
“We are getting closer to our final project. Now, let's meet one of the tools more important for web pages, And this is Google Analytics. Please follow me. The first thing we have to know is that this function can only be used If we have a tracking code on the web, that is, if the web we are analyzing is ours. If we do not have access to the website, We will not be able to know this tool in depth. It is important that when analyzing our web project we can insert the tracking code, That is quite simple. Google gives it to you and you have to make a "copy-paste". But if the web we analyze does...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: UX Introduction
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Category
Design, Web & App Design -
Areas
Digital Design, Information Design, Mobile Design, UX / UI, Web Design
Strike Heredia
A course by Strike Heredia
Carlos Heredia, better known as Strike, is from Peru and has more than 12 years' experience in advertising, working in the digital world. He has worked in agencies such as McCann, JWT, Ogilvy, Havas, FCB Mayo, Sr Burns, and Wunderman, as well as for a significant number of brands, including: Brahma, Bosch, Nestlé, Movistar, Interbank, Motorola, Starbucks, Cristal, and San Mateo.
He is currently manager of innovation and user experience at Eureka Crew, a digital transformation consultancy. He is a collaborator of RoastBrief México and professor of creativity at Miami Ad School.
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