UX Introduction
Data as help to improve experiences
A course by Strike Heredia , Graphic Designer
![Ripley [Landing Promocional]. Web Design, Digital Marketing, and UX / UI project by Strike Heredia - 05.26.2017](https://imgproxy.domestika.org/unsafe/s:109:109/dpr:1/rs:fill/ex:true/el:true/plain/src://project-covers/000/509/163/509163-original.jpg?1558907695)
![Aceros Arequipa [Landing]. Web Design, Digital Marketing, and UX / UI project by Strike Heredia - 05.27.2019](https://imgproxy.domestika.org/unsafe/s:109:109/dpr:1/rs:fill/ex:true/el:true/plain/src://project-covers/000/507/638/507638-original.jpg?1558912479)
![Falabella [Design Sprint]. UX / UI project by Strike Heredia - 05.27.2019](https://imgproxy.domestika.org/unsafe/s:109:109/dpr:1/rs:fill/ex:true/el:true/plain/src://project-covers/000/509/190/509190-original.jpg?1558914231)
![SOYUZ [Webpage]. Web Design, Digital Marketing, and UX / UI project by Strike Heredia - 05.27.2019](https://imgproxy.domestika.org/unsafe/s:109:109/dpr:1/rs:fill/ex:true/el:true/plain/src://project-covers/000/509/169/509169-original.jpg?1558911721)
About the video: Data as help to improve experiences
Overview
“If we have information, let's use it. The data will allow us to have a clearer picture of how our website is. Let us learn to interpret it. ”
In this video lesson Strike Heredia addresses the topic: Data as help to improve experiences, which is part of the Domestika online course: UX Introduction. Learn to analyze digital products to optimize the user experience.
Partial transcription of the video
“In such a digital world we can not miss out on the information and data that we can obtain to improve our website. In this lesson we will see how to make the most of it. In this lesson we will make an introduction to analytics. Analytics is knowing how to use the data or information of our digital products after that the user interacted with them. This will serve as a feedback to improve our product and learn along the way. Remember that all this user experience is an iterative process. You always learn according to each interaction that the user has with the product. Analytics allows us un...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: UX Introduction
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Category
Design, Web & App Design -
Areas
Digital Design, Information Design, Mobile Design, UX / UI, Web Design
Strike Heredia
A course by Strike Heredia
Carlos Heredia, better known as Strike, is from Peru and has more than 12 years' experience in advertising, working in the digital world. He has worked in agencies such as McCann, JWT, Ogilvy, Havas, FCB Mayo, Sr Burns, and Wunderman, as well as for a significant number of brands, including: Brahma, Bosch, Nestlé, Movistar, Interbank, Motorola, Starbucks, Cristal, and San Mateo.
He is currently manager of innovation and user experience at Eureka Crew, a digital transformation consultancy. He is a collaborator of RoastBrief México and professor of creativity at Miami Ad School.
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- 16 lessons (1h 55m)
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- Audio: Spanish
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- Level: Beginner
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