Basic Principles of SEO
How to measure the success of your SEO II actions
A course by Natzir Turrado , Technical and Strategic SEO Consultant
Joined November 2018
Joined November 2018
About the video: How to measure the success of your SEO II actions
Overview
“We continue to know different tools and metrics to measure the evolution of an online business in search engines. We will see payment tools (such as Sistrix, SEMrush or Ahrefs) to measure the evolution of these actions.”
In this video lesson Natzir Turrado addresses the topic: How to measure the success of your SEO II actions, which is part of the Domestika online course: Basic Principles of SEO. Learn the keys of organic positioning to improve your search engine presence and optimize your content.
Partial transcription of the video
“We'll start with SEMrush, it's super easy to handle. Once we have entered the domain name to analyze, We return to the case of psicologabcn.es. Remember that you have a free account that you can use for a while with the code and link that I have given you and that I leave in the references so that you use SEMrush. Let's go to psicologabcn.es and I'm going, in this case, to the organic search. You also measure a lot of information, as if that domain is doing AdWords, I can investigate the competition to the point of seeing what ads they make and I can see why words pay. This helps me to get ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Basic Principles of SEO
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Category
Marketing & Business -
Areas
Content Marketing, Digital Marketing, Growth Marketing, Marketing, Mobile Marketing, SEO
Natzir Turrado
A course by Natzir Turrado
Independent SEO Consultant and Conversion-oriented Digital Analyst. Natzir's job is to increase organic traffic and sales in large multinational portals, as well as start-ups that are in the growth and expansion phase. He has worked for the biggest websites from various sectors: communication (media), travel (hotel chains, cruise companies, etc.), finance, health and retail (distribution, fashion, household appliances, IT, and consumer electronics).
He is currently a professor of digital marketing at various business schools and universities, as well as a speaker at the main events and conferences on the subject in Spain.
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