Basic Principles of SEO
How to measure the success of your SEO actions I
A course by Natzir Turrado , Technical and Strategic SEO Consultant
Joined November 2018
Joined November 2018
About the video: How to measure the success of your SEO actions I
Overview
“There are different tools and metrics to measure the evolution of an online business in the search engines. In this lesson we will see what should be measured in SEO and how to do it. Taking into account these metrics is essential to improve. We will see free tools such as Google Search Console and Google Analytics to measure the evolution of these actions. ”
In this video lesson Natzir Turrado addresses the topic: How to measure the success of your SEO actions I, which is part of the Domestika online course: Basic Principles of SEO. Learn the keys of organic positioning to improve your search engine presence and optimize your content.
Partial transcription of the video
“In this lesson you will learn both metrics as indicators and tools used by SEO to see the success of the actions. Let's start with metrics and indicators. These are all the metrics we would have to measure in SEO and that I will teach you to measure. They are metrics that I measure with my clients, sometimes I use others because the sector is more competitive, more advanced, more informed decisions are made, but we simplify everything with these six. Let's say that with this, we have very controlled How is the evolution of organic traffic? We have organic visits, that is, how much traffic I...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Basic Principles of SEO
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Category
Marketing & Business -
Areas
Content Marketing, Digital Marketing, Growth Marketing, Marketing, Mobile Marketing, SEO
Natzir Turrado
A course by Natzir Turrado
Independent SEO Consultant and Conversion-oriented Digital Analyst. Natzir's job is to increase organic traffic and sales in large multinational portals, as well as start-ups that are in the growth and expansion phase. He has worked for the biggest websites from various sectors: communication (media), travel (hotel chains, cruise companies, etc.), finance, health and retail (distribution, fashion, household appliances, IT, and consumer electronics).
He is currently a professor of digital marketing at various business schools and universities, as well as a speaker at the main events and conferences on the subject in Spain.
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