Basic Principles of SEO
How to optimize and create content II
A course by Natzir Turrado , Technical and Strategic SEO Consultant
Joined November 2018
Joined November 2018
About the video: How to optimize and create content II
Overview
“We continue to see where the keywords need to appear, as well as tips and SEO practices for content that currently works. ”
In this video lesson Natzir Turrado addresses the topic: How to optimize and create content II, which is part of the Domestika online course: Basic Principles of SEO. Learn the keys of organic positioning to improve your search engine presence and optimize your content.
Partial transcription of the video
“Another element is the headers, as we saw in the Introduction to HTLM. The headers are a way to organize the information within a content and also have keywords, keywords, within these elements is quite relevant and has a lot of weight in SEO. This does have weight in SEO, just like the title. But you don't have to become obsessed, this makes reading easier. That is, we should not put keywords whenever we use a header, but think about making easy to read to the person. It is advised that the headline and h1 be very similar, because it increases the consistency of that keyword. Ana's page of...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Basic Principles of SEO
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Category
Marketing & Business -
Areas
Content Marketing, Digital Marketing, Growth Marketing, Marketing, Mobile Marketing, SEO
Natzir Turrado
A course by Natzir Turrado
Independent SEO Consultant and Conversion-oriented Digital Analyst. Natzir's job is to increase organic traffic and sales in large multinational portals, as well as start-ups that are in the growth and expansion phase. He has worked for the biggest websites from various sectors: communication (media), travel (hotel chains, cruise companies, etc.), finance, health and retail (distribution, fashion, household appliances, IT, and consumer electronics).
He is currently a professor of digital marketing at various business schools and universities, as well as a speaker at the main events and conferences on the subject in Spain.
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