Bilingual Branding with Arabic Signs

Overview

“Moving to visual identity, we will seek inspiration for identity elements. We will test different ideas and apply the chosen elements to stationery.”

In this video lesson Kinda Ghannoum addresses the topic: Defining the Visual Identity, which is part of the Domestika online course: Bilingual Branding with Arabic Signs. Master the basics of cross-cultural design and delve into arabic typography. From initial research and sketching to client presentation and publication. .

Partial transcription of the video

“In this lesson, we define the visual identity of our brand. To do this, we have to find inspiration for identity elements. We have also to test different ideas to end up with the final one. Let's do this. After designing the logo, I continue thinking about how to develop the visual identity. And how can I create elements that could help me in this process? And what is the best for this brand? Once again, I let myself explore as many possibilities as I can. Even I felt like there's a direction stronger than the other, but I work on both. And as I mentioned before, always keep a copy of every...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Bilingual Branding with Arabic Signs

• Level: Beginner
• 100% positive reviews (7)
• 685 students
• 4 units
• 12 lessons (1h 10m)
• 3 downloads

• Category

  Design

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Branding & Identity, Design, Graphic Design