Digital Marketing Strategy for Social Media

Overview

“In this lesson, we will see what possibilities each social network offers us in order to define which ones you should choose according to your objectives.”

In this video lesson Vincent Roméo addresses the topic: Which Networks to Use?, which is part of the Domestika online course: Digital Marketing Strategy for Social Media. Boost your social media presence using content strategy tools like SWOT and editorial planning.

Partial transcription of the video

“Which networks to use? In this lesson, the idea is to choose the social network that you should invest. Yes, of course, some purists might be shocked by reusing content on different networks. But here, we are in a logic of economy of means. We will be focused on the objectives and try to have a constructed and harmonious presence. Depending on the themes, formats, your expertise and your SWOT, the idea will be to define on which network you're going to have to go. For example, for a creative, we know that Instagram will be the preferred platform. You have to have the ability to create quali...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Digital Marketing Strategy for Social Media

• Level: Beginner
• 100% positive reviews (16)
• 1291 students
• 4 units
• 13 lessons (1h 27m)
• 9 downloads

• Category

  Marketing & Business

• Areas

  Brand Strategy, Content Marketing, Marketing, Social Media