Design Thinking for Book Covers and Visual Concepts
Picking a Project
A course by Catherine Casalino , Book Designer
About the video: Picking a Project
Overview
“Now I will guide you through the things to consider when picking a book for a book cover design. ”
In this video lesson Catherine Casalino addresses the topic: Picking a Project, which is part of the Domestika online course: Design Thinking for Book Covers and Visual Concepts. Expand your creative toolbox by exploring the book cover design process and learning how to apply it to a graphic design project.
Partial transcription of the video
“ Picking a Project Now that you've learned about mood boarding and research, in this lesson, we'll talk about how to pick a project for your book cover. One of the big things to remember is pick a project that resonates with you or with your desired audience. If you're trying to impress somebody at a specific publishing house, look at the other books that publishing house does. You want it to fit within that world. If you want to do books in sci-fi, design a sci-fi cover. If your strength is illustration, pick a book that lends itself to that. A book that has been made into a TV show, a mo...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design Thinking for Book Covers and Visual Concepts
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Category
Design -
Areas
Art Direction, Editorial Design, Graphic Design, Typography
Catherine Casalino
A course by Catherine Casalino
Book designer Catherine Casalino is the creative director of Casalino Design, an award-winning independent creative studio based in New York City that specializes in book design, print, and branding. Before starting her studio, Catherine worked as an in-house designer and art director for renowned publishers such as Penguin Random House, Simon & Schuster, and Grand Central Publishing.
For over two decades, she has been creating designs for a variety of well-known authors and clients, including Stephen King, A+E Networks, IBM, and The New York Times. Catherine’s designs have received recognition from prestigious organizations and publications such as AIGA, PRINT magazine, Communication Arts, Eye magazine, and the New York Book Show. She has also served as a judge for competitions hosted by associations like the Art Directors Club, the Type Directors Club, and the Association of American University Presses.
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- 15 lessons (2h 48m)
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- Audio: English
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- Level: Beginner
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