Experimental Techniques for Graphic Design Solutions
Problem in copyright projects
A course by Leopoldo Leal , Graphic Designer
About the video: Problem in copyright projects
Overview
“Now let's see how a designer can build his own problem (or brief) for the development of an authorial project.”
In this video lesson Leopoldo Leal addresses the topic: Problem in copyright projects, which is part of the Domestika online course: Experimental Techniques for Graphic Design Solutions. Learn to experiment with graphic design processes and build on your resources for creating signature and commercial pieces.
Partial transcription of the video
“Problem in copyright projects The problem, or briefing, is not unique to projects demanded by clients. A designer can also create their own problems for the construction of an authorial project. That's what we'll see in this class. Problem / briefing This problem is formulated in a process that the designer is investigating, being alert and keeping your eyes always on the lookout to everything that happens, so be aware of the unexpected. We have some examples in art and then I will show some also in the design. Here in art, we have Cézanne. Cezanne's problem was not, "I'm going to draw appl...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Experimental Techniques for Graphic Design Solutions
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Category
Design -
Software
Adobe Illustrator -
Areas
Design, Graphic Design
Leopoldo Leal
A course by Leopoldo Leal
Leopoldo Leal is a graphic designer with a degree from the University of São Paulo's Architecture and Urban Planning Faculty who now works as a professor at Senac. As a designer, he's collaborated with agencies like Landor, Interbrand, FutureBrand, Gad’, and currently forms part of the team at Pharus Design.
His book Processo de criação em design gráfico: Pandemonium, won first place at the Museu da Casa Brasileira's Prêmio Design and was selected for The Type Directors Club (TDC66) as well as the 13th ADG Brasil Biennial, the 2020 Brasil Design Award, and the 2021 LAD Awards.
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- Audio: Portuguese
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- Level: Beginner
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