Minimalist Logo Design With Personality
Sketching
A course by Alex Aperios , Brand Identity and Logo Designer
About the video: Sketching
Overview
“Now that the preparation is complete – the client research and the mood board – it's time to get started on the more practical steps like sketching out your ideas.”
In this video lesson Alex Aperios addresses the topic: Sketching, which is part of the Domestika online course: Minimalist Logo Design With Personality. Learn how to give brands an identity by developing memorable minimalist logos from start to finish using Adobe image and text editing software.
Partial transcription of the video
“Sketching In this lesson, we'll start to sketch our ideas and incorporate our principles throughout the process. We'll refer to our research and brief to guide us through the journey and when developing our ideas for our client. Let's begin sketching our rough ideas. We want to keep this whole process raw. We're not thinking about final ideas at this stage but what we'll do now is start to refer back to the brief and reveal some keywords, so we can start thinking about creating our logos. As we look through the brief, we'll start to extract the keywords that will anchor us and develop some ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Minimalist Logo Design With Personality
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Category
Design -
Areas
Branding & Identity, Design, Graphic Design, Logo Design
Alex Aperios
A course by Alex Aperios
Alex Aperios is a graphic designer and creative director of Aperios Design, an independent design company based in London. He was interested in design from a young age thanks to his love for skateboarding and the artwork he saw in the industry. He went on to enroll in a design school at college and later study the subject at university. After graduating, Alex worked on magazine layout and web design for a variety of agencies. He later moved to London to work as a freelancer for clients like Google, Android, and Air New Zealand.
After years of freelancing, Alex set up his own company in collaboration with his brother and has since worked on everything from books and blogs, using his decade of experience in design to help brands and small businesses stand out. He also shares his work with over 12K followers on Instagram.
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- 1,993 students
- 14 lessons (2h 27m)
- 20 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: English, Spanish
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
