Basic Principles of Typographic Design
Why and how to systematize?
A course by Latinotype , Typographic designers
About the video: Why and how to systematize?
Overview
“Now we present the way to systematize characters to build an alphabet and show the decisions that must be taken before starting to design the first characters of an alphabet.”
In this video lesson Latinotype addresses the topic: Why and how to systematize?, which is part of the Domestika online course: Basic Principles of Typographic Design. Learn to create your own modular alphabet with Adobe Illustrator.
Partial transcription of the video
“Now we will see how and why systematize the construction of our alphabet. The systematization is very important in character design, will allow us to have formal coherence and optimize the design process by using similar modules, for example, in general we will start with the letter n and we can divide it into parts since in several characters need to join curves with straight lines. If they are fixed we have two types of joints, curved and straight. For example, if we wanted to design the h, is as simple as extending the first module to form a longer vertical pole and we will have a simple...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Basic Principles of Typographic Design
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Category
Calligraphy & Typography -
Software
Adobe Illustrator -
Areas
Advertising, Design, Graphic Design, Typography, Typography Design
Latinotype
A course by Latinotype
Latinotype, founded by Luciano Vergara and Daniel Hernández, is the first typesetting foundry in Chile. Founded in 2011, today has a team of design, management and marketing team formed by professionals from different parts of the world, in addition to a score of national and international partners. With more than 8 years of experience, today they are leaders in the retail market, developing projects used by major brands worldwide.
You can find his work in international publications such as Yearbook of Type, from Germany; Character Latino, of Spain; Design magazine UC or Slanted magazine, among others. In addition, they have given workshops and talks in Brazil, Chile, Argentina, Peru, Colombia, Mexico, Guatemala and Uruguay.
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