Minimalist Branding and Stationery Design
Product Analysis
A course by Open Studio , Designers
About the video: Product Analysis
Overview
“Let's continue analyzing the product! Now we are going to teach you to identify the needs of the brand and define the graphic pieces that you will need to develop. ”
In this video lesson Open Studio addresses the topic: Product Analysis, which is part of the Domestika online course: Minimalist Branding and Stationery Design. Learn how to create the visual identity of a retail brand and a corporate brand, designing stationery with a minimalist style.
Partial transcription of the video
“product analysis Before starting the creative process of the project, we must identify which are the products or services what the brand offers and what are the points of contact of the user with it. Identifying the needs of the brand, we can define what graphic pieces we will need to develop and on which platforms they will have to be implemented. To put you in context, remember that Environment is a brand that is divided into two sections: Entorno Studio, which is the interior design studio, and Entorno Design, which is the studio's physical store. We will start with Studio Environment. T...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Minimalist Branding and Stationery Design
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Category
Design -
Areas
Branding & Identity, Graphic Design, Stationery Design

Open Studio
A course by Open Studio
Chiara Stoll and Pierina Milachay are the designers and creators of Aina Studio, a studio specialising in branding for minimalist and boutique brands.
They have been able to collaborate with architecture, photography and design studios, with restaurants and cafés, and with different brands such as SONAR Audio Premium, Olivos del Perú and AKANA ATELIER. Currently, they continue to carry out naming, brand expression, visual identity, branding, packaging and art direction projects.
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- 581 students
- 15 lessons (1h 33m)
- 30 additional resources (18 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
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- Level: Beginner
- Unlimited access forever