Visual identity Design for Businesses
Three steps towards an idea
A course by Atolón de Mororoa , Designer
About the video: Three steps towards an idea
Overview
“In this unit we will see the steps to follow in searching for the differential of a project and how to find the graphic languages for the development of our piece. ”
In this video lesson Atolón de Mororoa addresses the topic: Three steps towards an idea , which is part of the Domestika online course: Visual identity Design for Businesses. Design a unique visual identity. Learn how to choose the appropriate channels and platforms. Explore concepts and design elements..
Partial transcription of the video
“In In this lesson we will see a methodological tool to come up with ideas and think about where we can act and intervene. This methodology has three steps. The first step is to capture, Write down everything we talk about with the client and what comes up in the meeting. The second step is to search what we have written down for concepts and keywords. And the third step is to associate these concepts with ideas and images. You can apply this methodology to a bookstore, but you can apply it to your projects. For the first step, I wrote down everything we talked about with the owner of the bo...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Visual identity Design for Businesses
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop, Google Sheets -
Areas
Branding & Identity, Graphic Design
Atolón de Mororoa
A course by Atolón de Mororoa
Diego Fernández is co-founder and director of Atolón de Mororoa, a renowned graphic design studio located in Uruguay. With over a decade of experience in the field, he has collaborated on a variety of projects including visual identities, illustrations, and editorial design, among others.
His design approach is deeply human and is based on close and personal communication with each client, always seeking visual solutions that are distinguished and effectively communicate the essence of the project. Diego also shares his experience as a teacher in the Bachelor of Visual Communication Design at the University of the Republic, promoting a new generation of creative designers.
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- 524 students
- 11 lessons (44m)
- 36 additional resources (27 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe Photoshop
Google Sheets
