Visual identity Design for Businesses
The search
A course by Atolón de Mororoa, Designer
About the video: The search
Overview
“In this lesson we will see what our search for unique identities is like. From the development as designers and people on a daily basis, to when we face new projects.”
In this video lesson Atolón de Mororoa addresses the topic: The search , which is part of the Domestika online course: Visual identity Design for Businesses. Design a unique visual identity. Learn how to choose the appropriate channels and platforms. Explore concepts and design elements..
Partial transcription of the video
“In this lesson. we will see how our search leads to unique identities. Identities are the product of our relationship with the client. That product is not interaction. The richer the interaction and quality of our relationship. the easier it will be to find new approaches. and unique characteristics of the project. We should inspire clients to consider their unique traits. As designers. we need to broaden our languages scope. Our field of action and our response possibilities arise from the relationship and the constant search for new design language. experimentation. and approaching cultur...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Visual identity Design for Businesses
-
Category
Design -
Software
Adobe Illustrator, Adobe Photoshop, Google Sheets -
Areas
Branding & Identity, Graphic Design
Atolón de Mororoa
A course by Atolón de Mororoa
Diego Fernández is co-founder and director of Atolón de Mororoa, a renowned graphic design studio located in Uruguay. With over a decade of experience in the field, he has collaborated on a variety of projects including visual identities, illustrations, and editorial design, among others.
His design approach is deeply human and is based on close and personal communication with each client, always seeking visual solutions that are distinguished and effectively communicate the essence of the project. Diego also shares his experience as a teacher in the Bachelor of Visual Communication Design at the University of the Republic, promoting a new generation of creative designers.
- 100% positive reviews (1)
- 586 students
- 11 lessons (44m)
- 36 additional resources (27 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Intermediate
- Unlimited access forever
Recommended software & tools for this course
Adobe Illustrator
Adobe Photoshop
Google SheetsCategory
Areas
