Intro to Growth Marketing for Digital Products
What is Growth Marketing?
A course by Charly Rubio , Digital Marketing Specialist
About the video: What is Growth Marketing?
Overview
“In this lesson, I will teach you what Growth Marketing is, what its main components are and how it differs from other disciplines. I will also analyze the Growth Marketing funnel.”
In this video lesson Charly Rubio addresses the topic: What is Growth Marketing?, which is part of the Domestika online course: Intro to Growth Marketing for Digital Products. Learn to develop strategies that drive consistent growth for digital products or businesses.
Partial transcription of the video
“What is Growth Marketing? In this lesson we are going to learn what growth marketing is, what are its components and what difference does it have with disciplines such as traditional marketing or growth hacking. Growth marketing is a discipline that combines traditional marketing with tools that we have available in the digital ecosystem to meet three main objectives. First, attract customers to our digital product. Second, that these customers use our product over time. Third, that these customers become truly ambassadors of our brand or our product and service. However, to properly unders...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Intro to Growth Marketing for Digital Products
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Category
Marketing & Business -
Areas
Business, Content Marketing, Digital Marketing, Growth Marketing, Mobile Marketing
Charly Rubio
A course by Charly Rubio
Charly Rubio is a digital marketing specialist from Argentina. He started his career collaborating with different start-ups from a range of industries, helping them boost product and service sales by applying his strategies throughout the marketing process, from potential lead to purchase.
He currently works as a mobile app expert for Google in Central and South America, contributing to business growth for major companies. His position provides him with deep insights into the challenges faced in the digital ecosystem and how to overcome them with innovative solutions.
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- 1,029 students
- 13 lessons (1h 22m)
- 35 additional resources (20 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
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- Level: Beginner
- Unlimited access forever
