Growth Plan for Digital Businesses
Retaining your current customers
A course by Anna Walls , Digital Marketing Specialist
About the video: Retaining your current customers
Overview
“Now I am going to share with you some initiatives that will allow you to continue the relationship with your buyers and encourage them to make a repurchase. In this lesson I will guide you to create your own database and I will show you how to activate it.”
In this video lesson Anna Walls addresses the topic: Retaining your current customers, which is part of the Domestika online course: Growth Plan for Digital Businesses. Explore the possibilities of the digital environment and design a plan to grow your business or personal brand.
Partial transcription of the video
“Retaining your current customers We have reached this lesson that for me is very important because it is not only about reaching new consumers, but also how to retain the current ones and make them loyal in order to be in constant communication and show them what's new in each season. The loyalty of a consumer consists of that retention, in that care we have of a person who has already bought us and you already know us, because it is a way that will allow us to be in constant communication and thus be able to grow a long-term relationship. Loyalty helps us grow the business and it also help...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Growth Plan for Digital Businesses
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Category
Marketing & Business -
Areas
Brand Strategy, Business, Communication, Creative Consulting, Digital Marketing, Marketing, Social Media

Anna Walls
A course by Anna Walls
Anna Walls is passionate about digital platforms, innovation, and technology. She has more than 12 years of experience building solid brands and specializes in digital marketing, e-commerce, media planning, social media, strategy, content, and data.
Throughout her career, she has collaborated with a variety of agencies and has worked with brands like Nike, Coca-Cola, and Mattel Latin America.
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- 762 students
- 15 lessons (1h 13m)
- 32 additional resources (11 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
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- Level: Beginner
- Unlimited access forever