Copywriting Essentials for Email Newsletters
The First Draft
A course by Pam Neely , Email Copywriter and Content Strategist
About the video: The First Draft
Overview
“In this lesson, you’ll write the first draft of your newsletter. Don’t be scared! I have a template for you that will make this as easy as filling out a form… an interesting form. ”
In this video lesson Pam Neely addresses the topic: The First Draft, which is part of the Domestika online course: Copywriting Essentials for Email Newsletters. Learn to write effective email newsletter copy so you can engage your readers, communicate with confidence, and boost your business..
Partial transcription of the video
“The First Draft In the last lesson, I talked about content ideas and how to understand your audience. In this lesson, I'll walk through how to write the first draft of your email newsletter. Unit 3 - Lesson 1 The first draft We will not be writing directly into Mailchimp. What we'll do is work in a text document, edit it, clean it up, make some changes, and when we're happy with it, we'll take that text and lay it into Mailchimp. Because email newsletters have many unique elements, and those elements need to be written in a specific way, I'd like us to work with a specific format while crea...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Copywriting Essentials for Email Newsletters
-
Category
Marketing & Business -
Areas
Communication, Content Marketing, Copywriting, Digital Marketing, Growth Marketing, Writing

Pam Neely
A course by Pam Neely
Pam Neely is a professional email copywriter and content strategist from the US, with more than 22 years experience in digital marketing. She has a master’s degree in direct and interactive marketing from New York University. Pam has won multiple awards, including the New York Press Award and the Hermes Creative Award. She also has a best-selling Kindle book, 50 Ways to Build Your Email Marketing List.
Pam also has an email newsletter and coaching business, where she writes email newsletters and digital content for several ad agencies and companies, and helps solo professionals with marketing and content creation.
- 98% positive reviews (93)
- 2,645 students
- 13 lessons (2h 16m)
- 24 additional resources (11 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever