Business Models for Creative Services and Products
Creative Entrepreneur's Tools
A course by Edney "InterNey" Souza , Digital Marketing and Technology Expert
About the video: Creative Entrepreneur's Tools
Overview
“In this class, I'm going to talk about the set of tools present in the toolkit that I made available and that will compose the business model of every creative.”
In this video lesson Edney "InterNey" Souza addresses the topic: Creative Entrepreneur's Tools, which is part of the Domestika online course: Business Models for Creative Services and Products. Learn to put together a business plan from start to finish and turn your creative talent into a source of income.
Partial transcription of the video
“Creative Entrepreneur's Tools In this class, we will review the Creative Entrepreneur Toolkit to have everything ready to launch your business. Come on. Now let's look in perspective how all these tools will help your business. We start by seeing the Golden Circle, which highlights its purpose. You already know what sells, but you need to understand why people buy what you sell. This is your transformative purpose in the client's life. Never lose sight of him. See the world from the customer's perspective it is essential to connect his emotions with his art. The customer is the center of yo...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Business Models for Creative Services and Products
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Category
Marketing & Business -
Areas
Business, Digital Marketing, E-commerce, Marketing
Edney "InterNey" Souza
A course by Edney "InterNey" Souza
Brazil's internet pioneer Edney Souza, better known as Interney, is a digital marketing and technology specialist. Throughout his career, he's held the position of consultant for companies and organizations such as Disney, Ford, and Doctors Without Borders. In addition, he is a lecturer with a decade's experience teaching graduate courses.
His talent for identifying problems, building bridges, and generating solutions has earned him more than 350K followers on LinkedIn and awards like a Digitalks. He is also the co-author of Para Entender a Internet e Marketing na Ciência da Informação.
- 92% positive reviews (37)
- 1,283 students
- 10 lessons (1h 7m)
- 12 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
