Personal Branding for Artists
Best practices analysis
A course by Jumping Lomo , Artistic Studio
About the video: Best practices analysis
Overview
“We will explain how to identify benchmarks and what are the questions you should ask yourself to understand and reflect on their communication strategies.”
In this video lesson Jumping Lomo addresses the topic: Best practices analysis, which is part of the Domestika online course: Personal Branding for Artists. Learn how to turn your passion into a profitable business by building your personal brand and developing an artistic piece.
Partial transcription of the video
“Best practices analysis For this lesson we will analyze the "best practices" in social networks. For that, we have chosen three examples. The first is Gary Baseman from the United States. What we like about him is that he always creates images that tell their day to day, narrating and creating a character based on his cat. Has a very definite opinion when it comes to talking about political or social issues. The second is Yeaaah Studio, who are a French couple. What we like about Yeaaah Studio is not only its illustrations, but also that they tell you the process of how they got there. For ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Personal Branding for Artists
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Category
Illustration, Marketing & Business -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Art Toys, Branding & Identity, Digital Illustration, Marketing, Storytelling
Jumping Lomo
A course by Jumping Lomo
Jieying Li and Guillermo Fajardo are the duo behind the artistic studio Jumping Lomo located in Lima, Peru. They founded the project together in 2013 and since then their imagination has not stopped growing. It has allowed them to participate in projects with clients such as chef and entrepreneur Gastón Acuario, Absolut Vodka, and Great Twins at the Beijing Toy Show.
They primarily focus on creating characters inspired by the traditions and worldview of the Andean cultures. They have also specialized in bringing their designs to life by transforming them into art pieces and products in different formats, such as art toy sculptures, tableware, prints, and accessories.
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- 941 students
- 13 lessons (1h 4m)
- 24 additional resources (13 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe Photoshop
