Personal Branding for Artists
The beggining
A course by Jumping Lomo , Artistic Studio
About the video: The beggining
Overview
“We are Jieying and Guillermo Fajardo and together we are Jumping Lomo. In this lesson, we will tell you how our brand emerged and what our history has been like. We will also tell you what we do and how we do it.”
In this video lesson Jumping Lomo addresses the topic: The beggining, which is part of the Domestika online course: Personal Branding for Artists. Learn how to turn your passion into a profitable business by building your personal brand and developing an artistic piece.
Partial transcription of the video
“The beggining Hello, I am Jieying. And I, Guillermo Fajardo. Together we are Jumping Lomo, a studio from Lima, Peru, who specializes in character design. We both like the arts in different fields. However, we share a taste for art toys and collectible figures. Guillermo is an illustrator and at that time he was working as an illustrator in a local magazine. I worked as a graphic designer in a company within the beauty industry. So the idea of dedicating ourselves to designing characters and making a living from it it was built little by little. In 2010, we designed and made four rag dolls i...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Personal Branding for Artists
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Category
Illustration, Marketing & Business -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Art Toys, Branding & Identity, Digital Illustration, Marketing, Storytelling
Jumping Lomo
A course by Jumping Lomo
Jieying Li and Guillermo Fajardo are the duo behind the artistic studio Jumping Lomo located in Lima, Peru. They founded the project together in 2013 and since then their imagination has not stopped growing. It has allowed them to participate in projects with clients such as chef and entrepreneur Gastón Acuario, Absolut Vodka, and Great Twins at the Beijing Toy Show.
They primarily focus on creating characters inspired by the traditions and worldview of the Andean cultures. They have also specialized in bringing their designs to life by transforming them into art pieces and products in different formats, such as art toy sculptures, tableware, prints, and accessories.
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- 13 lessons (1h 4m)
- 24 additional resources (13 files)
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- Audio: Spanish
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- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe Photoshop
