Personal Branding for Artists

Course final project

A course by Jumping Lomo , Artistic Studio

Artistic Studio. Lima, Peru.
Joined June 2010
100% positive reviews (33)
939 students
Audio: Spanish
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch

About the final project for: Personal Branding for Artists

Personal Branding for Artists

“You have reached the end of the course. It has been quite an adventure, we are very grateful to you for choosing us as your teachers and for being able to share with you everything we have learned over the years with our Jumping Lomo brand. We hope that you have enjoyed this course as much as we have and that now you have more desire than ever to make your dreams come true. For the final project of this course, you must develop a plan to execute your project, setting feasible goals for the following months. We share an example of the processes of your project that we would like to see: Your core and your personal style Before starting to make all your ideas and projects come true, it is necessary that you discover what it is that moves and inspires you to want to create, in this way every time you believe that you have given everything and you cannot take it anymore, you will be able to return to your center. Once you have this defined, briefly describe your personal visual style or make a mood board with images of what you think can best represent it.

The star character Review everything you have, your sketches, your mood boards, a concept that you are passionate about and from all your options choose your favorite character and that you want to explore in depth to be your star character. Try drawing it in different positions, with different color palettes and even different expressions. If you are not convinced with your first choice, you can try another until you feel one hundred percent sure of your decision.
Plan your dreams Before bringing your dreams to reality, there are a couple of tasks that you must complete. Do a feasibility analysis and consumer experience, it is necessary that you measure your production possibilities according to your investment. Think about the experience you want to give your clients and adapt it to your budget. Then find your suppliers and chat about the materials, the production process and define a tentative date for it.
Make your dreams come true If you already have all of the above ready, plan a release date, but be disciplined and organized because time is flying by. Keep in mind that between production and launch any type of situation can occur, but do not be discouraged because everything has a solution. When you are planning the launch, you can also start looking for opportunities that help you make your products visible. Finally, when the pieces are in your hands, we recommend that you finish finding the voice of your brand, define the values, the personality and try taking different photographs that help you refine everything you want to communicate.
This project is definitely going to take a lot of your time, but everything pays off, so be patient. You will see that with effort, dedication, time and patience your dream designs can become a reality. Please don't forget to share your final project. We will be delighted to see everything you created when you achieve your dreams with the help of this course. We will be giving you feedback on your project, but keep in mind that it may take a while to get back to you. Meanwhile we invite you to see the projects that the rest of your colleagues have done. Thank you very much for choosing this course and going to the end. See you very soon on the forum.”

Partial transcription of the video

“Final project We have reached the final lesson. Thank you very much for taking our course. We hope that we have been able to help you by telling you about our experiences. Now is your turn. Develop a plan to execute your project. That this is not just a dream. Make it happen by setting achievable goals for the next few months. Here are some final tips to be an artist and make a living from art. Be disciplined and organized. Time flies, so set a real work schedule, Whether you have a permanent job or are totally independent. It is very important to establish a project schedule. Personal grow...”

This transcript is automatically generated, so it may contain mistakes.


Course summary for: Personal Branding for Artists

  • Level: Beginner
  • 100% positive reviews (33)
  • 939 students
  • 4 units
  • 13 lessons (1h 4m)
  • 13 downloads
  • Category

    Illustration, Marketing & Business
  • Software

    Adobe Illustrator, Adobe Photoshop
  • Areas

    Art Toys, Branding & Identity, Digital Illustration, Marketing, Storytelling

Jumping Lomo

Jumping Lomo
A course by Jumping Lomo

Teacher Plus
Artistic Studio

Jieying Li and Guillermo Fajardo are the duo behind the artistic studio Jumping Lomo located in Lima, Peru. They founded the project together in 2013 and since then their imagination has not stopped growing. It has allowed them to participate in projects with clients such as chef and entrepreneur Gastón Acuario, Absolut Vodka, and Great Twins at the Beijing Toy Show.

They primarily focus on creating characters inspired by the traditions and worldview of the Andean cultures. They have also specialized in bringing their designs to life by transforming them into art pieces and products in different formats, such as art toy sculptures, tableware, prints, and accessories.


  • 100% positive reviews (33)
  • 939 students
  • 13 lessons (1h 4m)
  • 24 additional resources (13 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

Areas
Personal Branding for Artists. Illustration, Marketing, and Business course by Jumping Lomo

Personal Branding for Artists

A course by Jumping Lomo
Artistic Studio. Lima, Peru.
Joined June 2010
  • 100% positive reviews (33)
  • 939 students