Introduction to Creative Set Design for Advertising
Amplifying the proposition
A course by Estudio Cielo , Creative Studio
About the video: Amplifying the proposition
Overview
“To close, we will show you some elements that you could add to your creative feedback to strengthen it and amplify the impact of your proposal. ”
In this video lesson Estudio Cielo addresses the topic: Amplifying the proposition, which is part of the Domestika online course: Introduction to Creative Set Design for Advertising. Discover the world of set design by learning to create visually striking sets for your advertising photographs or videos.
Partial transcription of the video
“Amplifying the proposition We already told you how a return is. Now I want to tell you that while a return has certain steps, which is how we just showed you, for a project like this, we would try to earn points with the customer. At Estudio Cielo it is something we always try to do. We try to reflect as best as possible how the work will look. Thinking of a set like this, that is so volumetric, so special, so big, we think a good way to do it would be to add some extra things. In that sense, what we did was design our machine in 3D. If we think that the return will be presented to a custom...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Creative Set Design for Advertising
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Category
Photography & Video -
Software
Adobe Photoshop -
Areas
Art Direction, Set Design, Studio Photography
Estudio Cielo
A course by Estudio Cielo
Estudio Cielo, founded by Valentina Corral and Tulio Turina, is the first Chilean studio to specialize in digital content creation. They carry out photo and video shoots for advertising campaigns, along with anything else a brand might need when it comes to creative direction, making sure each and every project contains a hint of bold defiance.
Their style is widely recognized for its visual narrative and has led them to work with big names such as Swatch, Converse, Unilever, Adidas, Pandora, Estée Lauder, Disney, L'Oréal, Dafiti, and many more.
- 90% positive reviews (10)
- 640 students
- 11 lessons (2h 40m)
- 15 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Photoshop
