Product Design: Put a Price on Your Creations
Investment
A course by Emiliano Godoy , Industrial Designer
About the video: Investment
Overview
“The investment is everything that you spend to operate and that is related to the business as a whole and not to a specific product. This investment has an expiration date and contrary to what is normally assumed, it is not money that goes back to the business. I will explain how to account for this investment and determine an amount that you should consider for future investments. In addition, you will learn some criteria that will help you understand if the expenses you are making are investment, or if they actually belong to another category of expense.”
In this video lesson Emiliano Godoy addresses the topic: Investment, which is part of the Domestika online course: Product Design: Put a Price on Your Creations. Learn the tools to control costs, set prices, and monetize your work in order to launch your product to the market.
Partial transcription of the video
“Investment In this lesson we will talk about investment, that is, of all those things you need to buy to be able to operate, that is, all that equipment, machinery, furniture, website, logo ... Everything you need to make your brand work. Each of these investment items has a longevity or expiration, There are things that you should replace or buy again more quickly than others that can take many years. We will see this in a file that I made as an example for a hypothetical sewing workshop where two people would work. We see in the first column the Quantity. Of some things you will need more...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Product Design: Put a Price on Your Creations
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Category
Marketing & Business -
Areas
Business, Creative Consulting, Design, Design Management, Marketing, Portfolio Development, Product Design

Emiliano Godoy
A course by Emiliano Godoy
Born in Mexico, Emiliano Godoy studied at the Ibero-American University and later the Pratt Institute. He has more than 20 years of experience working on applied sustainability projects with the aim of using design as a tool of positive change for society and the environment.
He is currently a partner at the design company Tuux and at the experimental glass design and manufacturing company Vissio, as well as a member of the Abierto Mexicano de Diseño, an international design festival devoted to celebrating all aspects of design. He has collaborated with brands from around the world including Kikkerland, Urrea, Nouvel, Lamosa, Nike, Comex, Tecnotabla, and Nanimarquina.
He has also taught classes at the Tec de Monterrey, Centro de Diseño Cine y Televisión, UNAM, Pratt Institute, and the Ibero-American University. Of all his work, his most prized pieces are those included in the permanent collections at the MoMA in New York, the Franz Mayer Museum in Mexico City, and the Cooper Hewitt Smithsonian Design Museum.
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