Color Theory: Exploration & Application
An Overview of Poster Design 2
A course by Richard Mehl , Designer
About the video: An Overview of Poster Design 2
Overview
“Let's take a look at some other artists and designers who have made important contributions to the history of poster design. Pay special attention to their use of form and color to deliver the poster's message. ”
In this video lesson Richard Mehl addresses the topic: An Overview of Poster Design 2, which is part of the Domestika online course: Color Theory: Exploration & Application. Learn how to apply color theory in graphic design and create stunning visual effects..
Partial transcription of the video
“Saul Bass, one of the great American designers, right? He was one of the first designers to go out to LA and really capitalize on the movie industry. He created campaigns for movies where the posters the promotional elements for the movie, the advertisements. And the credits for the movie. The film credits that would occur in the beginning and sometimes the end of the movie were all coordinated along a campaign line. So the man with the golden arm was one of the first movies that he did this for where you used an image for a poster that was brought right into the movie. It was part of the i...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Color Theory: Exploration & Application
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Category
Design -
Software
Adobe Photoshop -
Areas
Color Theory, Design, Graphic Design
Richard Mehl
A course by Richard Mehl
Richard Mehl is an accomplished designer with a wealth of experience in the field. As an adjunct professor at the School of Visual Arts in New York City, Richard has honed his expertise in teaching color theory and design principles. With a background in graphic design and a passion for visual compositions, he brings a unique perspective to his courses.
Richard's journey in the creative world began with a deep appreciation for art, instilled by his parents, who were florists. He pursued his artistic endeavors through photography and later delved into graphic design, studying at renowned institutions like Yale. Throughout his career, Richard has worked with prestigious institutions and non-profit organizations, infusing his formalist approach into his designs.
Driven by his love for teaching, Richard authored the book "Playing with Color: 50 Experiments for Exploring Color Design Principles," where he shares his experiences and techniques for teaching color theory to graphic designers. With a focus on creating engaging learning experiences, Richard's courses empower students to unlock their creative potential and develop a deeper understanding of color's transformative power.
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