Best seller

Typography and Branding: Design an Iconic Logo

Applications

A course by Quique Ollervides , Graphic Designer

Learn to conceptualize and design a logo from scratch

Best seller English, Spanish
97% positive reviews (899)
23130 students

About the video: Applications

Overview

“Before presenting our logo it is important to know how to do it, in this last video I share some tips that will help you to sell a project better.”

In this video lesson Quique Ollervides addresses the topic: Applications, which is part of the Domestika online course: Typography and Branding: Design an Iconic Logo. Learn to conceptualize and design a logo from scratch.

Partial transcription of the video

“Color Let's give it. We have already defined the color of our logo, but for this logo to actually work in various applications and not just in a canopy or as a sign outside the restaurant, we must figure out how this logo is going to be printed in a monochromatic version or in a single color. We have this one to start with, but this one doesn't really count because to solve it, we need a grayscale or some black screens, and the ideal is to have solid colors to think maybe that this could be transmitted or reproduce as a stamp or as an embroidery or as an impression on a consumer label. So l...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Typography and Branding: Design an Iconic Logo

Level: Intermediate
97% positive reviews (899)
23130 students
8 units
26 lessons (5h 3m)
10 downloads

Category
Calligraphy & Typography, Design
Software
Adobe Illustrator, Adobe Photoshop
Areas
Branding & Identity, Design, Graphic Design, Logo Design

Quique Ollervides

A course by Quique Ollervides

Teacher Plus

Graphic Designer

Quique Ollervides is a Mexican graphic designer specialized in typography design, branding, and corporate-identity development. His professional work spans a wide range of projects in music, entertainment, and culture, as well as collaborations with top commercial brands.

Throughout his career, he has designed a variety of brand identities, album covers, concert posters, and fonts for both personal and commercial use.

Some of his clients include Google, Apple, MTVLA, Cartoon Network, Nike, Coca-Cola, Sony Music, EMI, and Warner. He has also worked for bands such as Tame Impala, Queens of the Stone Age, Phoenix, and Molotov, in addition to festivals like Coachella, SXSW, and Cumbre Tajín.

Between 1996 and 2010, Quique cofounded and ran Hula+Hula, an internationally renowned studio known for its expertise in music, comedy, and color, as well as its passion for handcrafted artwork.

From 2006 to 2010, he cofounded and codirected KONG, one of the most important design stores in Mexico, which also doubled as an art, design, and illustration gallery. There, he organized and curated a number of artistic exhibitions both nationally and internationally.

Quique Ollervides has also taught typography and design courses at various universities, and his work has been featured in numerous books, magazines, and blogs.

English, Spanish