Marketing

Instagram Tutorial: How to Make the Perfect IG Reels

Learn how to produce creative Instagram Reels from scratch and succeed on social media, with Vix Meldrew

Vix Meldrew is an educator specializing in social media and personal branding who helps people and brands build communities using Instagram. Her work as a professional content creator and influencer consultant led her to establish Grow & Glow, a community of creators and founders that empowers others on their brand-building journey.

In this tutorial, Vix shares four fundamental tips to create successful IG Reels.

Find out more in the video.

4 tips to create IG Reels

1. Record them within the app

The reels that work best are those that you record directly within the Instagram app, and not those ones you have previously recorded with the video app to be later uploaded. This happens because, by doing it within the app, you can take better care of the ideal sound and image settings. Always make sure your videos are as short (15 seconds max) as possible, and always shoot them vertically.

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2. Add some good music

If the music you're adding is more trendlet -and even if it's a song with lots of chord variations-, it might be a good idea to start with it. Thus, you will know exactly how to put your voice over the music, preventing your message from getting lost.

The Instagram song library is huge. You can choose the one that best suits your video.

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If you want to use a specific part of a track, move the 'slider' at the bottom of the screen to choose it.

3. Use the same filters as for your Stories

To keep everything on brand in your publications, choose the same filters you already use on your Stories. You can also standardize your Instagram by using the same text color in your different posts. Your profile will certainly appear more organized and beautiful.

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4. Make sure you choose the best placement for your text

Always avoid putting the text high or low. The center is the best location -it instantly grabs attention, is fully readable, and results in a more elegant-looking post.

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Love these tips? You can learn with Vix how to discover your niche and create engaging content that grows your audience and builds your brand on her online course Building a Personal Brand on Instagram.

You may also like:

- TikTok Tutoria: Foolproof Tips for Great Content
- Instagram Tutorial: Photographic Composition for Beginners
- Instagram Tutorial: 5 Tips to Create Your Own Style
- Personal Branding Strategy for Social Media, a course by Dot Lung
- Colorful Flat Lay Photography for Instagram, a course by Sandra Holmes

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